MANILA— Actress/influencer Heart Evangelista joins Ferragamo’s #SilkYourStyle campaign, which aims to celebrate the long-standing silk tradition of the house of Ferragamo. It features 25 personalities and their own creative interpretations of one of the most versatile items in the modern wardrobe: the silk scarf.
Heart uploaded the same photo on her Instagram page and thanked the brand for including her in its campaign on Sunday, June 6, 2021.
“Thank you @ferragamo for making me a part of your campaign. ???? ???????? #SilkYourStyle @ssilifeph,” she wrote.
The price of their silk scarves and foulards start at US$395 or around PHP18,500 based on the brand’s official website.
Aside from Heart, Ferragamo also featured South Korean vlogger/stylist Han Seungju and influencer/self-proclaimed “Mr. Pastel” Dan Clemt.
A number of celebrities and fashionistas—including fashion designer Rajo Laurel, entrepreneur Rissa Mananquil-Trillo and broadcast journalist Karen Davila—congratulated Heart for her latest collaboration.
Heart’s husband Chiz Escudero was also proud of her latest milestone and wrote a comment on the brand’s Instagram post.
The Sorsogon Governor wrote, “congrats babe! (heart emoji) you make me proud (heart and Philippine flag emoji).”
This is not the first time Heart collaborated with a renowned international luxury brand.
She was among the celebrities who received Dior’s new “It bag” called the Bobby.
She also became an ambassador for Parisian bag brand Sequioa and American luxury brand CH Carolina Herrera.