MANILA — According to a recent online survey conducted by PUBLiCUS Asia, Palawan has emerged as the top choice among Filipino travelers. The survey, called Pahayag Second Quarter, revealed that 23 percent of respondents expressed their desire to visit Palawan.
Following closely behind is Baguio City, known as the country’s summer capital, which garnered 16 percent of the respondents’ preference. Cebu and Siargao tied for the third spot with nine percent each.
Interestingly, the survey also highlighted regional preferences. Cebu was the preferred destination among respondents from the Visayas region, with 21 percent expressing their interest, while Siargao garnered 13 percent of the respondents’ preference from Mindanao.
Other notable destinations mentioned in the survey include Aklan, home to Boracay Island, which received eight percent of the respondents’ interest. Batanes followed with six percent, Bohol with four percent, and Davao with three percent.
These survey results come in the wake of the Department of Tourism’s announcement of a new slogan, “LOVE The Philippines,” which replaces the previous slogan, “It’s more fun in the Philippines.”
The survey was conducted independently and without any commission. It took place from June 7 to 12 and involved a sample size of 1,500 respondents drawn from a market research panel consisting of 200,000 Filipinos maintained by PureSpectrum.
(ai/mtvn)